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Winning bids & tenders

Strategic questions

Which questions and focuses are on your agenda?
  • What are the factors related to winning or losing large tenders?
  • What is the potential for improving the writing process?
  • How do you create and sustain the wow-factor and competitiveness?
  • How much can be gained through better preparations and processes?
  • How can visualization play a role in competitiveness?

Core elements – improving bid management:

For many companies, the amount of time and effort invested into bidding and tendering for projects is simply not reflected in the success in contracts won. Bid strategy, bid writing and audit are key elements in succeeding long term with bids and tenders.

 1. Create a road map of your tender process

Road maps work. Assess the structure and processes of current and past project competitions. Which resources are involved? What kind of processes are in place? How is work distributed throughout the corporation? How are preparations part of improving capacity to write and win? Assessments can take the form of interviews, talks, material reviews, workshops and sharing methodology examples.

2. Harness your Master systems and tender library

Have you found it harder to differentiate your businesses? A master system is the structure that supports the writing and development of tenders. Master systems can highlight the unique qualities of your business.  Master systems include developing effective visuals, menu systems, ways of analyzing tender requests, creating check lists and dashboards.

3. Refine your writing style

Sustainable, meaningful differentiation does not usually arise from operational advantages or product features. Writing style plays a key role. We review how various writing styles can be applied to improve the competitive edge. Get more familiar with concepts such as target writing, technical writing, subject writing, authentic writing and competitive writing.

4. Optimize both single tender and multiple tender processes

80% of tenders are won before the proposals are written. Some projects and tenders are quite unique and Core20 is sometimes brought in only for individual projects. Preparing a tender and bid can be extremely time consuming. Explore how optimize the process of writing one tender and how to create learning and audit systems to optimize the cycle of writing multiple tenders over time.

5. Enhance through corporate changes and better preparations

Assembling the right team is vital. Working with a designated team is often a natural starting point. Over time, developing various aspects of the organization is beneficial as it is the organization that is executing tenders and projects that are won. Thus, leveraging skills and business intelligence from multiple areas of the organization can ensure systemic competitiveness.

6. Leverage design as a competitive factor

Visualizations can play a key role in giving your company a competitive edge. Look for ways to set your business apart from the crowd. Give focus to executive summaries, presentations in negotiations, use of visuals and creating a bold/unique visual identity.

7. Expanding work capacity

There are often time limitations in tenders. Explore different ways of expanding capacity to handle single and multiple bids. Companies with more time at hand can work more on crafting and highlighting unique features, building greater business intelligence and fine tuning the tender documents. Time management  can typically be addressed through multiple practical strategies.


6 Communication Programs

Winning a bid is the coalescence of numerous efforts: perfecting your message, molding your organization and perfecting operational routines. It is a true test of subtlety, patience and tenacity.

Winning bids requires a systematic and creative approach to perfecting your processes and corporate material over time. It is about culture and instilling operational excellence.

Road Map to The Full Service Program

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    Mini Project

    Mini Projects can typically last up to 10 days and are ideal if your organization wants to try one tender development. Test out our visualization, strategy and process inputs through either preparing and/or developing one specific tender.

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    Standard Project

    Standard Projects require more time, typically up to 30 working days. The scope can be the same as Mini Project: work on a single tender or a master system. The difference is the allocated time.

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    Mini Retainer

    Mini Retainers are a combination of multiple tasks. Lasting a minimum of 1 quarter, we can work on multiple tenders, processes, master system and preparations. Beyond the first quarter a Mini Retainer can be expanded into another quarter or as a long-term engagement.

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    Premium Program

    Premium Program is the ideal collaboration platform for building/developing a long-term strategy and collaboration to significantly enhance you bid process and master systems. The time horizon is normally 1-3 years.

Core20 assists tender departments, tender executives and management with optimizing  both the tender process and materials.  We work on single tenders to annual programs. Combining advanced strategy, process and design expertise gives a three-pronged strategy to excel with big projects and tenders.

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